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Did you know there are more than 7,000 marketing technology solutions available for businesses trying to boost their sales? Phew, that’s a lot to sift through!
Still, the right software marketing tools can help you build your brand and improve your visibility.
If all the options have you overwhelmed, you’re in the right place. We’re here to help give you some clarity to move ahead. So, stay with us while we take a look at a few of the best options.
Ready? Let’s dig in
Tools for SEO
You can’t run a digital business without SEO or office space. We’ve got you covered for tools for digital marketing and sites like BEoffices.com can help to find space. It helps you in many ways, especially with brand visibility and web traffic. More traffic takes you to sales leads and conversions, so it all works together.
Before you start running SEO campaigns, you need SEMrush. It helps you identify top competitors and keywords that work for them. You can also use the comprehensive keyword research tool to help you find ideas for excellent content.
Another way to use SEMrush is to discover the backlinks your competitors use, which helps you understand their strategy for link building and establish your own strategy.
If backlinks are your jam and you want more than what you see on SEMrush, then Ahrefs is the way to go. Ahrefs provides data with a lot more extensive historical information. They also have features unique to Ahrefs, like all pages ranking in the top 10 traffic estimations.
Tools for PPC
If you’re ready to run PPC campaigns, then you’re going to need some help. Having the right tools is critical, and these tools are tried and true.
If you’re looking for a tool that will provide you a lot of keyword data, this is it. Many experts say it’s better than Google Adwords because you get 10,000 keywords per search, which means your landing pages can be keyworded for many related keywords. This strategy will help you outrank your competitors.
If you’re creating campaigns, this is a great tool. Coming from Hootsuite, it lets you manage and analyze your social media campaigns on Instagram, Facebook, and Google Ads. It also enables you to create them right from there too.
Social Media Tools
Every digital brand is using social media. Managing social media marketing effectively requires excellent tools. Here are a couple of great options.
Hootesuite is well known for social media marketing. What’s more, it is one of the most popular software for managing, scheduling, and reporting social media content.
Besides, some of the top companies already use and rely on it with excellent results.
If you’re looking for influencers for your social marketing campaigns, Upfluence is one of the best tools for finding them. Simple searches let you locate top influencers on all platforms. Plus, you can filter based on language, location, and more.
What’s Next for Software Marketing Tools
Running a business means keeping track of all the details, and having the software marketing tools to make it all hum. No matter the need, you’ve got it covered.
We hope this article helps point you in the right direction. Come back to read more great articles on our site.